Amazon Egypt Launches 11.11 Sale with Hundreds of Thousands of Deals and Opens Fulfillment Center to Content Creators

Amazon.eg announces its 11.11 sale event, running from November 5 to 12, featuring hundreds of thousands of deals across top categories from local and international brands, including up to 70% off Fashion, up to 50% off Beauty and Perfumes, up to 50% off Home and Kitchen, up to 50% off Everyday Essentials, and up to 40% off Electronics. Prime members gain early access to deals, securing the best savings while enjoying fast, free delivery on eligible items.

In the lead-up to the sale, Amazon Egypt invited six content creators who each use their platforms to advocate for meaningful causes into its fulfillment center for a behind-the-scenes look at the logistics, infrastructure, and people that power millions of deliveries across Egypt ahead of the November sale season.

The group included Paralympian champion and accessibility advocate Shaimaa Samy, TV personality and women’s empowerment voice Rahma Khaled, motivational speaker and podcaster Amr Keshta, young content creator Layal who inspires audiences while navigating life with a physical disability, social media creator Hana and her brother Omar who increases awareness about autism spectrum and speech apraxia, and journalist and author Nadia Haitham.

Omar Elsahy, General Manager of Amazon Egypt, said: “We are always looking for ways to bring customers closer to the experience behind every order. Ahead of our biggest sale season of the year, we opened our fulfillment center to a group of creators who each champion meaningful causes and connect with their communities in authentic ways. We wanted them to meet the dedicated teams who work behind every delivery, walk through the journey an order takes from our shelves to a customer’s door, and experience firsthand the care and commitment that goes into every step.

The delivery experience matters deeply to our customers. It is not just about speed; it is about consistency, reliability, and the people who make it all happen.

We believe that building trust starts with transparency, and inviting others into our world is one of the most genuine ways to show the standards we hold ourselves to every single day.”

Commenting on the visit, Nadia Haitham, journalist, author, and content creator, said: “Walking into Amazon’s fulfillment center and seeing the accuracy, the speed, and the scale of what happens behind every order was extraordinary.

You hear about the millions of packages being delivered, but seeing the infrastructure and the people making it happen in real time puts it into perspective.

It is one thing to order something and have it arrive at your door; it is another to understand the level of coordination and technology that goes into making that possible.

I was also particularly struck by the importance Amazon places on inclusion and creating opportunities for people with disabilities.

Technological progress is only one part of the picture; what truly matters is how organizations use that progress to create an environment where everyone has the opportunity to participate and contribute.

Opening their doors like this, especially ahead of their biggest shopping season, reflects Amazon’s confidence in the capabilities and infrastructure it has built over the years.”

Amazon continues to make product discovery easier for customers in Egypt as the first affiliate partner in YouTube’s newly launched Shopping affiliate program in the country, which lets eligible creators tag Amazon products directly in their videos, Shorts, and livestreams and earn commissions on resulting purchases. Viewers can tap a product tag to shop on Amazon, or scan an on-screen QR code when watching on connected TVs, turning trusted creator recommendations into a seamless path to discover products on Amazon.eg.

What Customers Can Expect During the 11.11 Sale
During the sale, customers can enjoy deals across top categories from leading local and international brands, including LC Waikiki, Adidas, Puma, and House of Samsonite in Fashion, Oppo, LG, and Samsung in Electronics, Parkville, Mother Naked, Maybelline, L’Oréal Professional, and La Roche-Posay in Beauty and Perfumes, Midea, Philips, and Tornado in Home and Kitchen, and Lavazza, Davidoff, and Lipton in Everyday Essentials. Prime members get a head start with early access to deals before they go live for all customers, along with fast, free delivery on eligible items and exclusive savings throughout the sale with membership available for EGP 29/month or EGP 249/year. Prime members can also access all participating banks’ offers during the early access period, with Banque Misr Prime customers enjoying a 15% discount up to EGP 150 and 0% interest installment plans for up to 18 months.

For everyday needs, Amazon Now delivers fresh groceries, household essentials, and more within minutes across Cairo, Giza, and Alexandria from brands like Mondelez, P&G, Danone, Valley Greens, Rich Bake, and Boucherie, with deals up to 50% off across Amazon Now categories during the sale. Prime members enjoy free delivery on Amazon Now orders above EGP 150.

More Ways to Save: Bank Discounts and Flexible Payment Plans
Amazon.eg has collaborated with 11 leading banks and financial institutions to help customers maximize their savings. Customers can enjoy instant discounts of up to 20% with NBE Visa cards, ADIB cards, and AAIB Mastercard cards; up to 15% with Banque Misr cards, Alex Bank Mastercard cards, and Suez Canal Bank cards; and up to 10% with QNB and Bebasata cards, Valu Prepaid Card, Vodafone Cash, and ABC Visa cards.

Customers can also spread their payments with 0% interest installment plans through select financial institutions: FABMISR for up to 24 months, CIB and Banque Misr for up to 12 months, NBK and Alex Bank for up to 12 months, ENBD and QNB for up to 6 months, and Valu offering buy-now, pay-later with 0% interest, no fees, and no down payment for up to 6 months.

From inviting prominent content creators into its fulfillment center for a firsthand look at the operations and infrastructure powering millions of deliveries, to offering hundreds of thousands of deals with flexible payment options and fresh groceries in minutes through Amazon Now, the 11.11 sale reflects Amazon Egypt’s commitment to earning customer trust through transparency, value, affordability on a wide selection, and convenience. Customers can shop the 11.11 sale on amazon.eg or by downloading the Amazon app.

About Amazon
Amazon is guided by four principles: customer obsession rather than competitor focus, passion for invention, commitment to operational excellence, and long-term thinking. Amazon strives to be Earth’s Most Customer-Centric Company, Earth’s Best Employer, and Earth’s Safest Place to Work. Customer reviews, 1-Click shopping, personalized recommendations, Prime, Fulfillment by Amazon, AWS, Kindle Direct Publishing, Kindle, Career Choice, Fire tablets, Fire TV, Amazon Echo, Alexa, Just Walk Out technology, Amazon Studios, and The Climate Pledge are some of the thi-