Valu and Fawry Partner to Offer Flexible Payment and Financing Solutions on the myfawry App
Valu, Egypt’s leading financial technology powerhouse, announced the signing of a strategic partnership with Fawry, Egypt’s leading fintech and electronic payments company, to introduce Valu services as a new flexible payment and financing option on the myfawry app.
This collaboration reflects Valu’s ongoing commitment to expanding its digital financing solutions and enhancing customer experience by offering more accessible and flexible financial services.
The partnership aims to enable myfawry app users to benefit from the flexible payment solutions offered by Valu when paying for the various services available on the application, contributing to an enhanced user experience and facilitating access to innovative and secure financial solutions tailored to customers’ daily needs.
The collaboration also marks an extension of Valu’s strategy to strengthen its presence across digital platforms and expand its ecosystem of partnerships that support the transition toward a cashless economy and promote financial inclusion in Egypt.
Commenting on the partnership, Omar Abdelhady, Chief Growth & Product Officer at Valu, stated: “Our partnership with Fawry represents an important step that reflects our ongoing commitment to supporting digital transformation in Egypt by enabling a wider segment of users to access flexible and secure financial solutions.
Through this collaboration, we aim to deliver an innovative payment experience characterized by ease of use and flexible payment plans, helping customers better manage their purchases.”
He added: “This partnership represents a successful model for integrating advanced technology platforms with smart financing solutions, bringing together seamless access to digital services and diversified financing programs.
Through this, we aim to simplify customers’ daily lives and further strengthen financial inclusion in the Egyptian market.”
Heba El-Awady, Chief Business Officer at Fawry, commented: “Our collaboration with Valu marks an important step within our ongoing efforts to support Egypt’s electronic payments ecosystem and digital transformation journey.
We continuously strive to provide flexible and secure payment solutions that cater to users’ daily needs while ensuring a seamless and integrated digital experience.”
She added: “Fawry continues to expand its strategic partnerships to offer innovative digital financial services that combine advanced technology with sophisticated financing solutions.
Our partnership with Valu highlights the importance of collaborations that drive financial innovation and reinforce Egypt’s position as a regional hub for digital financial services.”
This partnership paves the way for further collaboration opportunities between Valu and Fawry in the fintech sector, supporting Egypt’s broader digital transformation efforts and enhancing access to digital financial services.
Through this step, Valu reaffirms its commitment to continuing to develop innovative financing solutions and strategic partnerships that help build a more integrated and inclusive digital financial ecosystem for users across the Egyptian market
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